Audience Persona & Brand Messaging Workbook
YOU’VE HEARD YOU NEED TO WRITE WHAT YOUR AUDIENCE IS THINKING…BUT HOW DO YOU ACTUALLY DO THAT? Use your Persona Builder to “flip the script” and turn your brand messaging pillars into stellar copy pulls for your website, sales pages, emails, product descriptions, social media captions, and more.
- Digital file
- 1 file
- By Courtney Fanning
Brand Strategy MEGA Questionnaire
MAKE WRITING YOUR COPY EASIER AND CHOOSING BRAND IMAGERY A BREEZE WITH A MAPPED-OUT BRAND OVERVIEW THAT FEELS INTENTIONAL AND EASY FOR YOU OR YOUR TEAM TO STICK TO. The BP Brand Strategy MEGA Questionnaire + Trello Template silences the mental noise and zeros in on the brand pillars that make you stand out in a crowded market.
- Digital file
- 1 file
- By Courtney Fanning
Copywriting Cohort Course (C3)
The Complete A-Z Course for service-based DIY-ers who want to write or rewrite their website copy under the wing of a seasoned professional copywriter.
- Course
- By Courtney Fanning
DIY Copy Kit
Step-by-step tutorials and copywriting templates for service-based businesses. Created and owned by Big Picture Copywriting.
- Course
- By Courtney Fanning
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